One price per organisation. AI that is counted per reply.
Three tiers that set the seats, WhatsApp numbers, widgets and conversations a month. Starter is a human team inbox; Growth adds the AI agent with 1,500 replies a month, triggers and smarter routing; Scale adds the branded portal and per-business AI controls. Before VAT 5%, 15 days free, nothing locked behind a call with sales.
Starter
A shared inbox for a small team. People answer, no AI.
- 3 seats · 1 WhatsApp number · 1 widget
- 1,000 conversations a month
- Website, WhatsApp, SMS and email in one inbox
- Saved replies, notes, tags · round-robin
- 1-click SK Tickets · CSAT survey
Growth
The AI agent that books, and the tools to sell.
- 5 seats · 2 numbers · 3 widgets
- 5,000 conversations a month
- AI agent with hand-off · calendar, ticket and CRM tools
- Proactive triggers · skill and least-busy routing, caps
- Full analytics: response, resolution, per agent
Scale
Several brands or branches, one support team.
- 15 seats · 5 numbers · 10 widgets
- 20,000 conversations a month
- Everything in Growth
- Branded chat portal on your own domain
- Custom AI instructions and tool list per business
What each tier includes.
A month, before VAT 5%. Price card for the UAE, 27 October 2026. Limits are the same in every country.
| Starter | Growth | Scale | |
|---|---|---|---|
| Monthly | AED 149 | AED 349 | AED 799 |
| Annual · pay 10, use 12 | AED 1,490 | AED 3,490 | AED 7,990 |
| Agent seats | 3 | 5 | 15 |
| WhatsApp numbers | 1 | 2 | 5 |
| Website widgets | 1 | 3 | 10 |
| Conversations a month | 1,000 | 5,000 | 20,000 |
| AI replies included a month | — | 1,500 | 5,000 |
| Inbox | |||
| Unified inbox: website widget, WhatsApp, SMS, email | ✓ | ✓ | ✓ |
| Saved replies, internal notes, tags, filters | ✓ | ✓ | ✓ |
| Media: images, voice notes, documents, video, location | ✓ | ✓ | ✓ |
| Round-robin assignment | ✓ | ✓ | ✓ |
| 1-click escalation to SK Tickets | ✓ | ✓ | ✓ |
| CSAT survey on resolve; basic analytics | ✓ | ✓ | ✓ |
| Consent log, data erasure, retention settings | ✓ | ✓ | ✓ |
| WhatsApp template messages (per message, from the wallet) | ✓ | ✓ | ✓ |
| AI and selling | |||
| AI agent: answers from your content, hands off to a person | — | ✓ | ✓ |
| AI tools: calendar slots, create a ticket, create a CRM call-back | — | ✓ | ✓ |
| AI kill switch and staff test numbers | — | ✓ | ✓ |
| Proactive triggers: page, time on page, exit intent, scroll | — | ✓ | ✓ |
| Skill-based and least-busy routing, chat caps per agent | — | ✓ | ✓ |
| Full analytics: response time, resolution time, agent performance | — | ✓ | ✓ |
| Brand and control | |||
| Branded chat portal on your own domain | — | — | ✓ |
| Custom AI instructions and tool list per business | — | — | ✓ |
Annual is pay 10 months, use 12. Allowances reset monthly. One AI message sent is one AI reply.
Grow a little without moving a tier.
Add-ons are monthly, with the subscription. AI replies beyond the allowance and WhatsApp templates come from a prepaid wallet; VAT is added at top-up.
| Item | Price | Notes |
|---|---|---|
| Extra agent seat | AED 109 | A month |
| Extra WhatsApp number | AED 179 | A month · Growth and Scale |
| Extra 1,000 conversations | AED 59 | A month |
| AI reply, after the included ones | AED 0.05 | One message the AI sends · Growth and Scale · from the wallet |
| WhatsApp marketing template | AED 0.25 | When your business messages first · from the wallet |
| WhatsApp utility or one-time-code template | AED 0.08 | Reminders, confirmations, codes · from the wallet |
| SMS message | Confirmed on the demo | From the wallet |
| Customer-started chats, and your replies inside 24 h | Free | No template needed while the window is open |
| Wallet top-up | From AED 10 | VAT added at top-up |
Stacking add-ons always costs more than moving up.
Priced that way on purpose, so the plan you are on is never a trap. Monthly prices, before VAT 5%.
Starter, stretched to Growth's limits
Growth, stretched to Scale's limits
Move the sliders.
List prices and your own numbers. Subscription and add-ons on the invoice; AI beyond the allowance and templates from the wallet.
Your organisation
Seats, numbers and conversation packs beyond the tier are add-ons at the rates above. Customer-started chats and your replies inside 24 hours are not charged.
Starter has no AI: the AI slider is ignored.
Starter has one WhatsApp number; a second one means Growth.
So there are no surprises on the first invoice.
Starter has no AI
On Starter people answer every chat. The AI agent starts on Growth with 1,500 replies a month, then AED 0.05 a reply.
No Meta bill to manage
Templates are paid from your Softknack wallet at the rates above. Customer-started chats and replies inside 24 hours are free.
The wallet
One prepaid balance for AI replies beyond the allowance and WhatsApp templates. Top up from AED 10; VAT is added at top-up.
15 days free
Every plan starts with a 15-day trial, with up to 100 AI replies and no template sends during the trial.
On the way, and not on your invoice.
Nothing here is part of any plan yet. Each will be priced and announced before it ships.
Straight answers.
Is it priced per seat?
How is AI charged?
What do WhatsApp messages cost?
What if we have more conversations?
How does annual billing work?
Is there a free trial?
Are prices shown with or without tax?
Can we cancel?
Let's answer your customers in SK Chat.
Thirty minutes, no slides. Send us your service list, prices and the ten questions customers ask most. We load them before the call, then put the widget on a test page, answer a WhatsApp message with the AI, hand a complaint to a person and close it with a survey, with you.
- Your content loaded; the AI answers only from it
- A booking made with the calendar tool, live
- A complaint handed to a person in one step
- Your widget, your colours, a trigger on your pricing page
Book a 30-min live demo
Three fields, then pick a time. Gulf Standard Time.
You're booked.
A product specialist will run the demo. We'll confirm on WhatsApp and send a calendar invite. One ask: send us your service list and the questions customers ask most, in any format, and we'll load them before the call.
Prefer to talk now? WhatsApp us +91 89258 78162 · Mon–Sat 9am–7pm IST